Pricing Your Home to sell
Professional appraisers sum up their entire body of knowledge
in three words - "Buyers Make Value."
As your real estate agent, I can give you up-to-date information
on what is happening in the marketplace and the price, financing,
terms, and condition of competing properties.
When listing your property for sale, require your agent to be
candid with you. Most agents simply don't want to tell the seller
the true value of their home, if it's obvious the seller wants
more than it's worth. By allowing your agent to be completely
honest with you, you'll save time and money. Consider the market
analysis carefully with your agent...The numbers should make
just as much sense to you as they do to your agent, the appraiser,
and most importantly potential buyers.
Remember! Your home is worth as much as a buyer is willing to
pay for it. Sometimes the home is simply worth more to the seller
than it is to the buying public. If the property has been on
the market for more than 4-5 weeks, with few prospects coming
to see it or those that have seen your home do not make a second
or third visit and no offers have been submitted, you've been
given a clear message that the property may not be worth what
you're asking for it. What you do at that point depends on whether
you really need to sell, and whether you're working with a time
limit.
If you're not really motivated to move soon, you can always
wait - years if necessary - and hope inflation will catch up
with the price you want. The problem is that in that time, your
home begins to feel shopworn. Buyers become suspicious of a house
that has been for sale for a long time. If, however, you really
do need to sell, your Coldwell Banker Schmitt agent understands
the marketplace and how to price it right. There's no point in
saying, "We simply can't sell our house." It will sell
when the price is right.
Showing & Selling Tips
Each property has just one chance to make a great impression
with a potential buyer. Keep up with cleaning and tidiness every
day to ensure that the property is ready to be shown to potential
buyers, even on short notice. In other words, keep the property
in “Show Time” condition, so that it’s always ready to make the
great first impression that can make the sale!
During the Entire Marketing Period
* Keep the landscaping neatly trimmed, weeded and free
of debris and clutter. Add a new front door mat; keep walkways,
driveway and front door entry area clean.
* Clean outside lighting fixtures; make sure the doorbell works.
* Repair anything that is not in proper
working order, including loose doorknobs, broken door locks,
leaking taps and toilets, squeaky doors, closets or screen doors
that go off their tracks.
* Repair any broken windows, fogged or leaking windows or windows
that don’t
open and close properly.
* Quiet squeaks or noisy appliance fans |
with a squirt of lubricant.
* Keep kitchen spotless and fresh smelling at all times -- regularly
grind a quarter of a
* lemon in the garbage disposal and keep fresh boxes of
baking soda in refrigerator and freezer.
* Unclutter kitchen counter spaces, pantry and cabinets and under
sink area.
* Remove items hanging on the refrigerator.
* Make sure all kitchen appliances are spotless inside and out.
* Make sure all appliances and systems are in perfect working
order.
* Keep bathrooms spotless and fresh smelling! Place all personal
care items out of sight. Tile, fixtures, shower doors, tubs must
be shining and immaculate. Remove all rust and mildew stains;
neatly recaulk around the top edges of the tub, countertops,
etc.
* Place dishes of potpourri in rooms throughout the house or
add a drop of vanilla or bath oil on light bulbs for scent.
* Keep windows, windowsills and all light fixtures clean.
* Don’t forget the storage and car parking areas – keep them
organized, neat and tidy.
* Keep all pet areas clean and odor-free; change litter box frequently!
* Secure jewelry, cash and other valuable.
Before Each Showing:
Open all drapes, shades and blinds and turn on ALL lights.
Pick up clutter.
Make beds and put away clothes and shoes.
Give floors a quick vacuuming.
Add some strategically placed fresh flowers.
Place a dish of vanilla or cinnamon in a warm oven to create
the aroma of fresh baking.
Turn off the television and turn on music at low volume.
Secure pets in the garage, yard or other secured area. Even better,
take them out of the house with your or arrange for a friend
to keep them.
Make sure all pet areas are clean and odor-free, including litter
box.
Make sure all trash is disposed of in neatly covered bins.
Make the temperature comfortably cool.
The Actual Showing:
The selling agent will call your listing agent to set an appointment
to show your home. Your agent will contact you to determine if
the time is convenient and to arrange the details.
The presence of the owner or family members makes the potential
buyer feel like an intruder. It’s best to leave the house while
the buyers are touring the home. If it is not possible to leave,
excuse yourself and stay in one part of the house or outside.
If the prospective buyer or their agent asks you questions,
respond honestly but diplomatically refer additional questions
to your agent. It is best not to discuss price, terms, possession
or other factors with the buyer or their agent.
If a prospective buyer calls directly or comes by unexpectedly
without an agent, get their name and phone number. Explain that
it is not a convenient time and say you will have your listing
agent contact them. For your benefit and protection do not allow
them in your home.
After Each Showing
We follow up with the showing agent to obtain feedback concerning
the potential buyer’s feelings about how well the property fits
their needs.
We evaluate the feedback and comments received from other agents
that tour the property during our office and association caravans,
to share with you ideas that may make the property more marketable.
We discuss price reductions and other buyer incentives with you
if offers are not being received within the first three weeks
of listing the property.
Tips to Upgrade Your Home for
Potentially Increased Property Value
A home is arguably one of the largest financial investments
a person will make in their lifetime. While property values over
time are determined by national variables, the economy and local
market conditions, the care and upkeep of a property is also
a crucial element toward achieving a solid re-sell. Whether you
are planning on adding more rooms to create extra space, upgrading
your kitchen with new appliances or are thinking of putting your
home on the market, Coldwell Banker Real Estate Corporation offers
some essential home improvement tips that might increase the
value of your home.
Kitchen Makeover: Out of all the rooms in the house, the kitchen
is the most popular to remodel. According to Remodeling Magazine,
money spent to upgrade a kitchen produces the highest return
on investment. "Hot" kitchen makeover trends include
adding dual sinks, cooking stations, extra-long dishwashers,
under-cabinet lighting, warming ovens and wine coolers.
Bathroom Fixer-Upper: Upgrading a bathroom is also a sound choice
and will usually provide a significant return on investment.
Large bathrooms are typically on the top of the list of priorities
for those seeking to purchase a home. Adding skylights, glass
block windows, ceiling fans and sunken whirlpool baths are also
attractive selling features. If you don't have the room to expand
or to accommodate larger appliances, or you don't think you'll
be living in your home long enough to enjoy the changes and/or
see a return on this kind of investment, stick with neutral,
mid-builder level updated cabinetry, refreshed flooring and shower/tub,
or a new sink and toilet.
Room to Grow: Adding a room or two, such as a spare bedroom
or a study, is a significant home improvement that you will be
able to take advantage of every day. In addition to the much-needed
extra space, it can also potentially provide you with a good
return on your investment when it comes to selling the property.
Landscaping the Lot: A professionally landscaped yard can certainly
increase the "curb appeal" or desirability of a home.
In fact, beautifying your lawn can be one of the most inexpensive
home improvements. Additional simple landscaping projects include
trimming and edging the grass, manicuring the trees and shrubs
to open up the view of the house, removing any dead plants and
planting flowers to brighten up the yard.
Repair Jobs: While many homeowners may want to update and remodel
their kitchen, if the roof needs fixing or the chimney has to
be reappointed, then they should prioritize these necessary repairs
over any cosmetic changes. This applies to both sellers and those
who plan to stay in the home for years to come, as these essential
repairs must be taken care of before they cause the house to
lose value. It is vital to look after the minor problems such
as a leaky faucet or a loose cabinet to ensure that your house
doesn't undergo any long-term damage. As soon as you notice a
problem, fix it since this will help avoid a larger expense later
on.
Cosmetic Touch-Ups: A paint job, new double-paned windows and
new carpeting will increase the price of a house virtually dollar-for-dollar.
Neutral colored paint and eliminating clutter can make a world
of difference. However, don't go overboard with home improvement
projects that will push a house too much above the current average
value of homes in your neighborhood. It is important to make
sure that your home has standards that are in-line with the other
houses in the neighborhood, but you do not want to price yourself
out of the market.
Our VIP services
90% Of Our Business Comes From Past Clients And Referrals.
What Do Our Clients Say We Provide For Them………….Exceptional
Service.
WHAT WILL WE DO FOR YOU?
We Will Provide You With Detailed Current Market Statistics.
We Will Share Our Knowledge Of The Real Estate Market & The
Florida Keys. We Have Been Homeowner’s And Real Estate Investors
In The Florida Keys For Over 20 Years And We Have Been Visiting
The Keys Since We Were Children.
We Will Listen To You And Fully Understand What You Want To
Accomplish As A Buyer Of An Investment Property, Full Time Home,
Or Vacation Home. As A Seller, We Have A Full Marketing Plan
That Truly Works For You, To Get Your Property Sold In The Least
Amount Of Time For The Best Price.
Whether You Are A Buyer Or A Seller, We Will Assist You In Making
The Best Possible Decisions To Accomplish Your Goals.
We Are Professionals And We Have Been Top Producing Agents In
The Upper Keys For Over 10 Years Working For The #1 Company In
The Florida Keys.
We Fully Understand The Emotional Process Of Buying & Selling
Real Estate, And The Level Of Service That You Expect Will Certainly
Be Provided.
We Work Very Closely With Financing Professionals, Home Inspectors,
Appraisers, Surveyors, And Closing Agents To Insure That The
Buying And Selling Process Is Stress Free.
We Deal With The Stress So You Don’t Have To.
We Keep You Informed Of Pertinent Information, But Will Not
Bother You With Unimportant Issues.
We Put Ourselves In Your Position And We Work Every Deal As
If It Were Our Purchase Or Sale.
From First Contact To After Closing We Will Have Constant Communication
To Insure That No Detail Is Overlooked.
We Take Care Of Everything From Beginning To End Including But
Not Limited To Financing, Surveys, Appraisals, Utilities, Pest
Control, Local Municipalities, Garbage Schedule, Schools, Restaurants,
Entertainment, Fishing, Diving, You Name It, We Will Assist You
With Every Detail.
We Look Forward To Working With You And Providing
You Exceptional Service!